I am an India-based digital creative.
Writing is my specialty, and my services include B2B copywriting, content marketing, editing and proofreading, and personal branding. I am also a budding web journalist looking to write pieces on travel, lifestyle, businesses, and trends.
My mother thinks I am crazy about my work.
I take it very seriously and enjoy it thoroughly. The thing is I want to be absolutely brilliant at my job. Doing high-impact and high-value work, and making fantastic income out of it is something I strive for and am passionate about.
MY NOT-SO ORDINARY STORY: A TIMELINE
I remember putting words on paper for the first time when I was eight years old. My little sister was bothering me, and I thought an official handwritten letter would compel our mother to take my complaints more seriously.
Nothing good came out of it but that episode ignited my fire for writing.
In 2011, when the majority of my peers were busy studying Chartered Accountancy and Business Administration, I decided to become a journalist. I wanted to put my writing skills to good use and ‘make a difference’ in the world.
Next year, I enrolled myself in a leading university in India to study Mass Communication. I soaked up the two-year experience better than a sponge and moved to New Delhi to pick up a job with a national daily.
But then life is full of surprises, and mine certainly took me for a spin. Before my dreams of becoming a journalist could become a reality, my career did a 180-degree turn, and I found myself amidst the evolution of India’s startup ecosystem in 2014.
I entered the exciting world of MarCom and learned the tricks of the trade as fast as I could. Attending advertising and eCommerce expos was a part of the job, and I loved every minute of it. I also started freelance writing around the same time.
Some of my enterprising friends were starting their creative agencies. They wanted someone who could help them market their clients, and for that gig, excellent writing skills were a must. I said, “YES!” instantly. It was a match made in heaven!
From there, I went on to use my writing skills to sell many SMEs, Saas companies, MNCs, and eCommerce brands in the market. I learned the nuances of marketing and became friends with branding and design.
I learned a lot in a short period of time, got to work with many different types of businesses, and for that, I am forever thankful to all my entrepreneur friends. But soon monotony set in and my work started to lose its charm.
I knew I wanted to do something more.
I WANTED TO TELL STORIES.
So, I branched out on my own and focused on using my writing chops to help businesses and entrepreneurs refine their brand voice and connect them with their audience, authentically, and on a more personal level.
I also forayed into personal branding and fell back in love with journalism – sharing business trends and stories of people with the world.
Today, content remains at the core of my offerings as a professional; but what I really enjoy is the satisfaction I get when I see how beautifully my clients connect with their audience, and how that relationship bolsters their brand and increases their profitability.
I AM ALWAYS THANKFUL.
I like to live a simple life, fused with creativity. I practice gratitude every day. I work hard, and I focus on my journey and growth.
I am blessed to work with people from all corners of the globe. I have made so many friends and worked on many successful projects. My career continues to be both creatively and financially satisfying. I couldn’t have asked for more.
There’s something about working on my own. It’s magical and adds great value to my life. I also particularly love the lifestyle it allows. My work travels with me. It’s amazing!
I love working with clients who share the same rooted values. Do you?
WHAT THIS WEBSITE IS ALL ABOUT
It’s my baby.
My website is where I share my views on my work, life, and travels, and especially throws light on my professional expertise. It is all about me from start to finish, and I hope you love and appreciate it as much as I do. 🙂
NOW IT’S YOUR TURN
I want to hear a bit about you and your business goals. Let’s have a quick chat about how I can contribute positively to your business growth? It won’t take more than 15 minutes of your time. I promise!